June 2013 - DataWye

Why should marketers be looking at big data, and how is it changing the marketing landscape?

Posted by | Big Data | No Comments

How is Big Data impacting marketers?

Why Should Marketers care about big data?

Are marketers effectively coping with Big Data?

Marketers understand the importance so there must be barriers that make it exceptionally difficult to invest in generating, understanding, and using data. What are the big barriers?

What Can Marketers do to overcome the barriers and build Big-Data-Based Expertise?

What Can Marketers Do To Manage And Leverage Big Data?